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Sumner Communications Announcements
Sumner fade rule eGiftBUSINESS Launched

BETHEL, Conn./EWORLDWIRE/Oct. 12, 2004 --- Sumner Communications Inc., publishers of trade magazines and directories since 1985, today announced the addition of eGiftBUSINESS Magazine and companion website eGiftBUSINESS.com to their product lineup.

Launched as a 12-page featured section in the October 2004 issue of Web Wholesaler Magazine, eGiftBUSINESS targets traditional gift store merchandise managers and buyers with comprehensive coverage of the wholesale gift industry, a $14 billion dollar market and the largest gross revenue sector of the general merchandise industry."

We're here to inform the retailer and provide state-of-the-art tools enabling wholesalers and retailers to expand their reach toward new products and opportunities," said Ron Fisher, Publisher of Web Wholesaler and eGiftBUSINESS. "This is where B2B print media and Internet content merge as one."

eGiftBUSINESS attracts retailers, distributors, and manufacturers in over 120 product categories including giftware, glassware, floral, ceramics, seasonal, jewelry, souvenirs, novelty and impulse items, paper goods, greeting cards, kitchenwares, home textiles, and housewares.

With a group of experienced gift-industry contributing editors, the monthly publication and website will offer readers insight into the current gift retail environment including new product entries, industry trends and business strategies. The website supplements the magazine content with an interactive directory of active wholesale gift suppliers.

Leading trade publisher for the wholesale merchandise industry, and winner of the 2004 Johnny Walker "Where Next" Award for Innovation, Sumner Communications Inc., has a history of bringing buyers and sellers together in unique and creative ways. In 1996 SCI pioneered the first print/Internet combination for the wholesale general merchandise industry with Wholesalecentral.com and Web Wholesaler Magazine, where eGiftBUSINESS is making its debut. Today millions of wholesale buyers and sellers rely upon Web Wholesaler and Wholesalecentral.com to source products and do business. The same winning formula is the basis for eGiftBUSINESS.

SCI serves the industry with four websites, five monthly magazines, and three annual directories, printing millions of copies each year for wholesalers, importers, manufacturers and buyers of wholesale merchandise.