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Sumner Communications Announcements
Sumner fade rule The Merchandiser Group Named NFMA’s Official Flea Market Vendor Publications Bethel, CT, February 25, 2010 – The Merchandiser Group magazines have been named the official vendor publications of the National Flea Market Association (NFMA). The NFMA’s prestigious member markets across the United States will now have unfettered access to top product sourcing information, news and business strategies for independent retailers. The Merchandiser Group, which consists of three regional magazines, has been serving flea market and swap meet vendors for more than 25 years.

Scott Sumner, President of Sumner Communications, Inc., parent company of The Merchandiser Group, expressed his enthusiasm for the new sponsorship, saying, “We are pleased to embark on this new business relationship with the NFMA. It is a considerable opportunity for The Merchandiser Group to expand its reach to an unrivaled number of qualified wholesale buyers and independent retailers, and to assist the NFMA in its mission to unite flea markets and grow its prestigious organization.”

This partnering of the two biggest names in the flea market industry should prove beneficial for wholesalers, vendors and consumers alike. At a time when much of the retail industry is struggling, the flea market and swap meet industry is flourishing. Money-conscious shoppers have been turning to flea markets as an alternative to the mall and other traditional shopping venues.

“The NFMA and its member markets are thrilled to have The Merchandiser Group as our newest sponsor,” said Mark Blakewood, Executive Director for the NFMA. “This agreement allows us to provide vendors at our markets with a wealth of business information and new product sources, enabling them to thrive in the current economy.”

The Merchandiser Group consists of East Coast Merchandiser, Midwest Merchandiser and Western Merchandiser. Sumner Communications distributes the magazines to tens of thousands of active vendors every month. Together, they make up the leading response vehicle connecting wholesale suppliers to the buying audience of flea markets and swap meets. Sumner Communications, an industry leader in B2B publications, serves independent retailers, distributors, jobbers and buyers searching for quality wholesale goods, such as jewelry, apparel, gifts, novelties, handbags and more.

The National Flea Market Association (NFMA) is a cooperative fostering high standards of business, and facilitating the sharing of business services, member associations, legislative information and the exchange of knowledge among member markets across the United States.